The Mercantile Building was designed by Kirchhoff & Rose and built by owner Alfred Uihlein as a wholesale warehouse in 1908. In 1987, E.R. Weinstein Corporation renovated the structure. Furthermore, a building addition designed by HGA and built by Beyer Construction, was completed in 2017. The addition is a modern interpretation of the original building, blending the two eras, but also represents the future of the Third Ward. The building is filled with an abundance of glass and natural light in order to bring the feeling of the outdoors in, promoting a healthy, stress-relieving work environment.
Visitors will experience the modern workplace at Digital Measures in the Historic Third Ward. Key goals of the space are to create a sense of ‘home’ for employees with everyone working on the same floor, include a rare connected outdoor space, and place all food and drink in one area to prompt people to bump into one another. The space also contains many collaboration areas, which generates a feeling of community. Visitors to this site will not find traditional boardrooms as one might expect, as the design approach is more of a lounge and residential feel. Guests and employees alike will feel as if they are at home in their own living room while interacting in this building.